Pay it Forward

The people in our industry are our greatest assets. Through industry education and professional mentor relationships we strive to continue their professional development, technology leadership skills and rely on them to pay it forward.

The people and organizations that participate and contribute to the brainforest project are inherently invested directly or indirectly through their personal or professional involvement with the forest, its by-products and the healthy continuation of its being. We love wood and the forest, and we’re grateful for the shelter, energy and utility that it provides.

“The best part of our industry are the people in it”

— “John Brill, retired CEO, Northeastern Retail Lumber Industry (NRLA).”

Our Core Values:

  • Stewardship

  • Education

  • Innovation

  • Entrepreneurship

  • Thought Leadership

  • Service

  • Hard Work

  • Equal Access

  • Curiosity

  • Humility

  • Levity

  • Decency

  • Creativity

  • Paying it Forward

This lumber business is a relationship business. We enjoy life, and business is done with a handshake.